Profile of Roger C B Pereira

Roger C B Pereira is one of India's most renowned communications professionals. He began his career, which spans 48 plus years, with J. Walter Thompson, then with Shilpi Advertising Ltd., and finally, R&PM:Edelman, company he founded in 1987.

Roger has the unique experience of working with Presidents, Prime Ministers, Senior Ministers and the Government of India on a wide range of issues.

He is also the recipient of several national and international awards. He has subsequently served on the juries for these awards. In 2008, he was conferred the Lifetime Achievement Award.

Roger was Founder-President/Chairperson of the International Advertising Association, India Chapter, Co-founder & later Chairperson of the Advertising Standards Council of India, President, Advertising Agencies Association of India and the Advertising Club, Bombay.

Roger has lectured on advertising, marketing and developmental communications at leading Universities/ Management Institutes in India and in the United States.